Oona Strathern Author & Trend Consultant

Trend Reports

Here you can read about the latest trends in Europe – from retail concepts and the hot new food trends, to changing images and lifestyles of men and women. A selection of texts in English taken from the monthly Zukunftsletter.

If you have any questions or suggestions please contact oona@strathern.eu

Jan. 2009:	Recession Culture Reloaded: from Chicken Chic to the New Survivalists
Nov. 2008:	From Spa to Spartan: The New Comfort Culture
Oct. 2008:	Welcome to the Creative Club...
Aug. 2008:	Travel Trends: From one Extreme to Another
June 2008:	Cast-Offs and Cleaning Services - The Ultimate Re-Branding Challenges
May 2008:	Bold and Beautiful: The New Design from Bathroom Salons to the New Authenticity
April 2008:	Superior Shopping Services
March 2008:	The Active-Agers: Fit, Fighting and Flying
Feb. 2008:	The New Green Concierges
Jan. 2008:	The "Other" Energy Crisis
Dec. 2007:	Plastic Bags are not just for Christmas...
Nov. 2007:	Reduce to the MiniMax. A retail principle for stress-free shopping
Oct. 2007:	Go for Green in London: From the Green Cab to Eco-plus from St. Pancras
Sept. 2007:	Swapping and Swishing and the new Eco-Fabulousness
Aug. 2007:	Smart Urban Sleeping Solutions
July 2007:	London's new VIB services
June 2007:	Niche Market Nostalgia
May 2007:	Yummy Daddies
March 2007:	The Eco-tist Movement
Feb. 2007:	The "Greta Garbo" Travel Trend
Jan. 2007:	Pret-a-Pet

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